Rocky Top Fellowship

This year, the Rocky Top Institute added a fellowship opportunity with a two-year
commitment to highly motivated retail majors entering their junior year. A unique
experiential learning opportunity allows the students to manage the real-world multicategory Rocky Top product business. This involves creating new products, working with retail buyers, and promoting the image of the Rocky Top brand. A percentage of the
sales go back into the Retail and Consumer Science program area to support student
scholarships. The program provides skill sets for students interested in pursuing jobs in
related areas such as retail buying, business management, sales analysis, product
development, and fashion-focused careers.

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